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	<title>Comments on: TLD &#8211; We want it.</title>
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		<title>By: Thomas lenz</title>
		<link>http://29agency.com/blog/2009/10/13/tld-we-want-it/comment-page-1/#comment-437</link>
		<dc:creator>Thomas lenz</dc:creator>
		<pubDate>Wed, 14 Oct 2009 15:34:49 +0000</pubDate>
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		<description>these four little words will become assets of the future. dotbrand is going to be a major new  tool in online branding. the process is complex - applications will be accepted sometime in the first half of 2010, go live no earlier than at the beginning of 2011 - an jeanne, if you go for .toys, there will be more opportunities than just selling it to toys´r us - good luck. .toys is just as generic as .golf or .music, so there are new horizons coming up - good for marketers and good for consumers.</description>
		<content:encoded><![CDATA[<p>these four little words will become assets of the future. dotbrand is going to be a major new  tool in online branding. the process is complex &#8211; applications will be accepted sometime in the first half of 2010, go live no earlier than at the beginning of 2011 &#8211; an jeanne, if you go for .toys, there will be more opportunities than just selling it to toys´r us &#8211; good luck. .toys is just as generic as .golf or .music, so there are new horizons coming up &#8211; good for marketers and good for consumers.</p>
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